# Case study: Sezhi Organics

> A mobile-first Shopify store for a brand of caffeine-free, single-flower herbal infusions — custom theme, full catalogue, product copy and store pages, ready to sell across India.

- Client: Sezhi Organics
- Industry: Herbal infusions, direct to consumer
- Market: India (prices in INR)
- Platform: Shopify (Online Store 2.0)
- Year: 2026
- Live site: https://sezhiorganics.com/
- Tags: E-commerce, Shopify, Website Design, Content & Copy

## The brief

Sezhi Organics makes caffeine-free herbal infusions from single flowers — Butterfly Pea, Hibiscus and Aavarampoo — packed in pyramid bags. The goal was a store of its own: premium in feel, easy to shop on a phone, and accurate in how every product is described.

## Our approach

We built a custom Shopify theme around the brand's deep indigo and warm gold, and gave each flower its own colour — blue, ruby red and golden — so shoppers can tell the infusions apart at a glance. Pages were laid out for phones first, then refined over several rounds of review before launch.

## What we delivered

- **Custom Shopify theme** — Designed and built in-house on Shopify Online Store 2.0, with editable sections so the brand can update content without code.
- **Mobile-first shopping** — Sticky header and add-to-cart bar, compact product cards and one-tap add-to-cart — laid out for phones first.
- **Catalogue and collections** — Three single-flower infusions and a Wellness Combo, organised into two collections, with SKUs, stock and INR pricing set up.
- **Product copy and SEO basics** — Product names, descriptions and tags written around “herbal infusion”, plus page titles, meta descriptions and product structured data.
- **Brand storytelling sections** — Colour-coded flower tiles, a four-step brewing guide, benefits, short videos, story posts and a newsletter sign-up.
- **Conversion and trust details** — A free-shipping message, a combo cross-sell on product pages, Buy it now, and Our Story, FAQ, Contact, Shipping, Refund and Terms pages.

Scope at a glance: 4 products live · 2 collections · 6 store pages · 1 custom theme.

## Where it stands

The store is live at sezhiorganics.com with the full range, a gift-ready combo, a brewing guide and all policy pages in place — ready for marketing to send shoppers to.

Services used: E-commerce Solutions, Website & Domain Solutions, Content & Copywriting — see https://www.aimodigital.com/services/

More projects: https://www.aimodigital.com/work/

## Contact

- WhatsApp / call: +91 95859 60459 (https://wa.me/919585960459)
- Email: info@aimodigital.com
- Office: Tirupur, Tamil Nadu, India
- Hours: Monday to Saturday, 9:30 AM to 6:30 PM (IST)
- Free consultation: https://www.aimodigital.com/contact/

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Source: https://www.aimodigital.com/work/sezhi-organics/ · Markdown versions of every page are listed in https://www.aimodigital.com/llms.txt · Content signals: search=yes, ai-input=yes, ai-train=no